Designer’s Eye is a series of articles in which I offer a graphic designer’s view of the world.
Okay, so maybe it’s not as alarming as the New Coke uprising a few years back, but The Gap didn’t realize what a reaction they would get to their new “stealth” logo launch. Gap fans (and others) questioned Read more
Designer’s Eye is a series of articles in which I offer a graphic designer’s view of the world.
While driving around town, I spotted this logo on a delivery truck. Thanks to the internet, I was able to find samples to show you. I was impressed by the simplicity of the design Read more
Designer’s Eye is a series of articles in which I offer a graphic designer’s view of the world.
An interesting article from the Wall Street Journal caught my eye. It brings up some questions for those of us who design distinctive identities for our clients. Read more
Designer’s Eye is a series of articles in which I offer a graphic designer’s view of the world.
Recently, I went out to lunch with friends and visited a little postal center. The business next door had a sign that read “AR STER O ALARM.” And it took me a few seconds to process this strange message in a Read more